Just recently I was in an interesting meeting discussing the ubiquitous topic of social media. In the advent of millions of people using Facebook, LinkedIn, and Twitter it’s interesting to hear what’social media means to people and their interpretation of its value. My interpretation of value in social media is the opportunity for technology to expose the interesting details of our day to day lives which are commonly hidden to others because we are at work, traveling, or any other situation where traditional or personal communication doesn’t readily keep us connected.  By no means is my interpretation ground breaking but does serve as a segue to an interesting question.

What is the best to expose the interesting details of our lives or organization and create a sense of connectedness; what should those details be?  For me it’s this blog because I can controll the format, content, and have ownership. Sure I use Flickr and Facebook but only for a point of contact and things I have no problem with existing and living in a public domain.

As a slight tangent … I’m definitely a fan of CommonCraft and their style of presentation; they’ve basically built a small media company based on the Back of the Napkin style of presentation. Staying with the topic of social media they’ve done a nice clip about Twitter in their ‘plain english’ format.  It’s mostly about the service itself but really describes the value point of social media I previously mentioned.